Embedded strategy and operations for $5M–$40M revenue companies. Six-month engagements. Written deliverables. No slide decks.
Each movement has a fixed deliverable and a clear exit. You can cancel after any one, no questions asked.
Two weeks of listening. We shadow meetings, read the artifacts, interview the people. No decisions yet.
A written memo. The three problems worth solving, the one pretending to be three, and what's in your way.
We work alongside your team. Scope is fixed, methods are not. We ship weekly.
Documentation, internal ownership, and a 90-day watch period where we're on call but not billing.
An engagement that started as a kill-vs-save decision and ended with it becoming the fastest-growing segment.
We almost killed the thing that would become our second act. The hardest work was getting the founding team to look at the data without their priors.— Dana Liu, Co-founder & CEO
We were operators before we were consultants. We take engagements we'd want to be inside.
Send a one-paragraph email about what you're working on. I'll reply with whether we're a fit, and if not, a pointer to someone who is.